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Blue Leadership
The right target audience.
BL® is designed for top and senior managers who, through their leadership strategies, aim to consolidate an attractive company culture, to increase the commitment of their best people, and to attain the market leader position for the organization they manage.
Impact on business:
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The program is based on a "360° feedback" report that helps participants discover the impact their leadership conduct has on the company’s culture. The attendants learn the essential features of each type of organizational culture, and which of these types of culture best fits with their business strategy;
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As leaders of the organization, they learn how to combine the essential features of a successful company (structure and organizational culture) and what types of leadership conduct and strategies can turn the organizational culture into a competitive advantage for the company;
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The participants will increase their capacity to make a more valuable contribution to conversations and debates related to the future of the organization, together will their abilities to strategically solve the operational opportunities of the business they manage;
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The program has a tremendous value for companies undergoing changes, cultural consolidation or for those working in a highly competitive environment, in which the battle is mainly to attract and retain the best employees.
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